Unlock the Secrets to Boosting Your Business with These Must-Have Digital Tools
We’ve compiled a list of the top digital tools that will help you streamline your operations, reach more customers, and ultimately boost your revenue.
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Editable Templates for beauty businesses
All templates in one document– We continue to add to this list of our ultimate list of templates for beauty businesses, including: Beauty business plans, Social media proposals, Massage therapy business plans, Influencer proposals and more.
Appointment Scheduling & Management
Trafft – Trafft is a free appointment scheduling app packed with lots of features such as a FREE LANDING PAGE/WEBSITE for your bookings, synching with your calendars to manage appointments from your phone, accepting payments etc.
Simplybook – This is another excellent scheduling tool for freelance and mobile hairdressers. Simplybook is packed with great features and is affordable too! Read our SimplyBook Review.
Setmore – Schedule appointments, send automated reminders, and accept client payments. Setmore’s user-friendly interface and extensive integrations with other tools make it an excellent choice for hairdressers looking to streamline their booking process. Read this Setmore review post.
Amelia – Amelia is like having a digital receptionist who never sleeps. It is a WordPress plugin that you can use to book and manage your appointments, send manual and automatic reminders to clients etc., and reduce no-shows. It’s perfect for keeping your schedule organized without the hassle. We use Amelia for our salon business.
Appointlet– This app lets clients book appointments directly from your website or emails, syncs with your calendar, and even handles time zone differences, making it super easy to stay on top of your meetings.
Link in Bio tools & Social Media Management
Pallyy – Just like ‘Link in bio by Later,’ Pallyy also functions as a Link in bio tool and a social media manager. With Pally, you can create a Link in bio page and schedule unlimited posts to Instagram, FaceBook, Twitter, LinkedIn and more.
Later – This is one of our favourites, as the tool provides both the Link in bio functionality and a social media management tool, ALL IN ONE! With this tool, you can create beautiful Link in bios for Instagram or TikTok and display all your links on one page.
Shorby – Shorby is a link shortening and optimisation tool that allows freelance or mobile hairdressers to create custom landing pages for their social media profiles. With Shorby, hairdressers can create custom link pages, track link clicks, and even integrate with tools like Mailchimp and Google Analytics. Shorby also offers a range of customisation options, making it easy to brand your link pages to match your business.
Tap.bio – Tap.bio is another Link in bio tool for Instagram and Tik Tok that is worth a try. It is one of the most straightforward and affordable tools on this list.
Loyalty program apps
Boomerangme – Have you ever wanted to create a loyalty program for your business? Boomerangme is not just about sending emails; it’s about building customer loyalty. It helps you create personalized loyalty programs, turning one-time buyers into repeat customers.
Image editing tools + creative design tools
PlaceIt- Have you ever wondered where beauty entrepreneurs’ stunning product images on their websites come from? Placeit is a powerful design tool that you can use to create mockups and videos for your business. Just like Canva, you can choose from a range of customizable templates; hence it is effortless to use and create designs in just a few clicks.
AdCreative AI- This tool is perfect for both experienced designers and total beginners. Ad Creative uses AI to create highly converting graphics and posts (creatives). See some examples here.
Business & Productivity Tools
Pandadoc – Do you send / plan to send contracts to your salon staff or clients? PandaDoc is also perfect for beauty business owners who want to easily send contracts or sign contracts for their gigs such as weddings etc- It lets you create, send, and track your documents online, making handling contracts and proposals quick and secure. It also offers FREE TEMPLATES for things such as business plans, beauty business proposals and so much more.
Wave is like having a financial wizard for your small business. It offers free invoicing, accounting, and receipt scanning tools, making checking your finances easier.
WordPress Themes
✔ Astra – Thinking about creating your website? You may need a lightweight and customisable theme. Astra offers business owners such as hairdressers excellent website design options. With Astra, hairdressers can choose from various customisable templates or build their websites from scratch.
Kadence – Kadence is another excellent option if you are looking for a WordPress theme and page builder that offers hundreds of templates for freelance and mobile hairdressers.
GeneratePress – If you are that beauty entrepreneur who likes simplicity and is searching for a WordPress theme that offers very simple templates and is super-easy to use…GeneratePress may be what you are looking for.
OceanWP – OceanWP is one of the fastest WordPress themes offering many templates, specifically for beauty businesses. It s one of the few themes that provide many free pro features.
DIVI – Divi is one of the most popular WordPress themes- with its own easy-to-use drag-and-drop page builder.
Marketing & Email Marketing
Mailchimp – Create and send professional-looking emails to your audience with this tool. With MailChimp, you can easily design custom email templates and automate email campaigns.
Convertkit – Like MailChimp, ConvertKit also offers a range of features to help freelance and mobile hairdressers grow and engage their email lists. In addition, it provides lots of integrations with popular tools such as WordPress and Shopify, making it easy to integrate with your existing workflow.
GetResponse – This is an all-in-one marketing platform and a very powerful email marketing tool. Other than creating email campaigns, you can also create landing pages. In addition, Its advanced analytics and tracking features can help you check and measure the success of your campaigns.
Mailercloud – Mailercloud is like your personal email marketing expert. It simplifies sending newsletters and promotional emails, offers beautiful templates, and provides insights into how your emails perform, helping you engage better with your customers. One key feature is its generous FREE PLAN.
Social Listening and Influencer research apps
Brand24 – Brand24 acts like your internet ears- it is a listening and monitoring tool. It listens to what people are saying about your brand online, giving you real-time updates so you can manage your reputation and engage with your audience effectively.
Website Hosting & Domains
Bluehost – With Bluehost, you can choose from various hosting plans; most include a free domain name, SSL certificate, and easy WordPress installation.
Namecheap- Namecheap is an affordable website hosting and one of the most reliable domain name providers. This is an excellent service to start with, especially if you’d like to buy a domain name.
Hostinger – Hostinger is another great web hosting service that you should look at when looking for a website hosting company. It offers reliable and affordable hosting solutions with additional features such as a website builder, email hosting, and website backups.
E-commerce Side Hustle Services
Printify is like your creative merchandise partner. It lets you design and sell custom products, from t-shirts to mugs, handling all the printing and shipping, so you don’t have to worry about inventory.
Printful is another print-on-demand platform. Whether you’re selling custom apparel or accessories, it prints, ships, and even helps with branding, making it super easy to sell your designs online.
TeePublic is a creative marketplace where your art gets to shine. You upload your designs, and they take care of the rest, from printing to shipping, while you earn from each sale.
Zazzle is like your personal custom shop. It is also a creative marketplace that lets you create or choose unique designs for a wide range of products, perfect for when you want something truly one-of-a-kind.
Freelance & Creative Marketplaces
Fiverr is like a global talent show where you can find a freelancer for almost anything. Whether you need a logo, a website, or even a virtual assistant, Fiverr connects you with skilled people ready to help.
AI Tools
Nichesss is an AI-powered tool that helps you generate a wide range of content quickly. You can use Nichesss to generate social media content, business ideas, or even poems,
Koala Writer is designed to efficiently produce high-quality and unique long-form articles, including blog posts, product reviews, and YouTube video scripts.